Letter: A good CEO would have stayed and listened to Brewer - East Valley Tribune: Opinion

Letter: A good CEO would have stayed and listened to Brewer

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Posted: Monday, February 6, 2012 8:47 am

Let's say that you are the newly chosen CEO of the largest Department Store in the World. You weren't one of the "Good Ole Boys" but a complete "outsider" - very "outsider," if you get my drift. You knew that when you accepted the position that costs were far exceeding revenues. That many department head's loyalty still rested with the old CEO. Two ongoing discount programs were costing the store a huge amount of money. But, you thought that you had all the answers and could turn things around, effect "Change".

You turned everything on it's head whether some of the department heads liked it or not. You didn't bother to listen to their arguments at meetings. You were the "anointed one," not them. They could like it or lump it.

One day, in your numerous (very numerous...some say too numerous), "meet and greets," you visit a department who's head you can't stand. She and you have a "history."

She shows up to greet you in a loud outfit taking away some of your attention. You are ticked off. You start telling her what she said about their meeting was wrong. She tries to invite you to come and walk through her department and see her problems first hand but points her finger at you. What do you do as CEO of the world's biggest department store? Hear her out because she is a department head and a woman too. Or turn away and ignore her problems? What should a good CEO do?

Leon Ceniceros

Mesa

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