Eco-friendly Aveda salon to open in Gilbert - East Valley Tribune: News

Eco-friendly Aveda salon to open in Gilbert

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Posted: Thursday, July 16, 2009 5:57 pm | Updated: 2:16 am, Sat Oct 8, 2011.

Recycled denim jeans for insulation, soy-based glue under environmentally friendly cork flooring and lights powered by the Valley's most abundant resource, the sun.

All of these show the lengths two Valley salon owners are willing to go to for the earth.

Rose and Carlo Bonsignore, a mother-son duo, plan to open Satya Salon as early as this weekend at SanTan Village mall.

Gilbert will join the downtowns of Scottsdale, Tempe and Phoenix by getting the Valley's fourth Aveda lifestyle salon.

"We're supposed to open this weekend, but I'm not trying to rush it," Carlo said. "If it's not this weekend, it's going to be definitely next week."

Lifestyle salons offer more services than other salons in the Valley that feature Aveda products. In addition to hair care, Satya will also offer skin treatments.

"It's a lifestyle (salon), which means that they offer all of Aveda's signature services. They're in a high-profile, high-traffic location, and they have a 600- to 800-foot retail space and also can co-brand with the company," said Tina Tuohy, a spokeswoman with Aveda, which is based in Blaine, Minn.

Bonsignore said the only thing Satya doesn't offer is massage and nail service.

The Bonsignores are applying for LEED certification on their salon. LEED stands for Leadership in Energy and Environmental Design. Developed by the U.S. Green Building Council, a nonprofit organization based in Washington, D.C., the program sets criteria for the use of environmentally friendly design and construction in new and renovated buildings.

The salon will also feature low-flow faucets and toilets, wheatboard cabinets, which are made without harmful chemicals, and non-VOC (volatile organic compounds) paint.

Tuohy said the company encourages and supports the incorporation of environmentally friendly building material and designs in its salons.

"Sustainability is really a cornerstone of our mission," she said.

Jennifer Olson, SanTan senior marketing manager, said there's at least one other store at the mall that is LEED-certified.

"There may be others that we just don't know about," she said.

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