A radio program aimed at more than 1 million potential East Valley listeners will debut on KAZG (1440 AM) and will be available 24/7 on the Internet starting Monday.
East Valley Radio Network will be carried online at www.eastvalleyradionetwork.com, and Monday through Friday from 3 p.m. to 5 p.m. on the 5,000-watt AM radio station owned by Sandusky Radio, who also owns KUPD (97.9 FM), KDKB (93.3 FM), KSLX (100.7 FM) and two other Valley AM stations in the Valley.
“The new program will focus exclusively on the East Valley and its people,” said Roc Arnett, president of the East Valley Partnership, one of the program’s founding supporters. He said the program will feature longtime radio talk show personality Scott Anderson, CEO of East Valley Radio Network, who will host the Scott Anderson Show directly from the new network’s station at 1045 E. University Drive, Mesa.
“I couldn’t be more excited,” said Anderson. “We’ll be talking directly to East Valley residents about East Valley issues.” He said the East Valley has more than 1.6 million residents and is expected to grow to nearly 1.9 million by 2011.
Anderson said the East Valley Radio Network will be the only program targeting East Valley listeners, although KAZG covers the entire Phoenix area. “We know we are in the right place at the right time,” he said.
He said Roc Arnett will appear on his show each Wednesday at 4 p.m. to discuss East Valley issues, including education, business, government, transportation, economic development and others related to the targeted communities.