WHAT HAPPENED: Apple updated its iMac computers Tuesday with a slimmer design, faster chips and glossy screens, hoping to further propel sales that already outpace the rest of the PC industry.
SHINIER: The all-in-one desktop computers have aluminum casings, replacing the white plastic facade that has defined the computer lineup. The new iMacs will come in only 20-inch and 24-inch versions.
HOW MUCH DO THEY COST? With starting prices at $1,199 and $1,799, respectively, the computers are also $200 to $300 cheaper than their predecessors.
WAITING FOR THE CHANGE: Analysts have been anticipating an iMac revamp for some time from the trendsetting company. Apple last introduced a new iMac in September 2006 when it debuted the large 24-inch model.
JOBS SPEAKS: “The iMac has been very successful Apple CEO Steve Jobs said in announcing the new products.
RECORD SALES IN THIRD QUARTER: In the company’s fiscal third quarter that ended in June, Apple shipped a record 1.76 million Macs, up 33 percent from the year-ago period, accounting for $2.5 billion, or more than 60 percent of the quarter’s revenues.
MORE SPECIFICS: More than a million of those Mac units were laptops — which also represents the fastest-growing segment across the PC industry — but most of the remainder were iMac sales, Apple officials said.
MORE UPGRADES:Apple also upgraded its so-called iLife suite of applications, with a host of new features for its photo management and video creation programs.