October 9, 2004
The days of hanging a cardboard witch with swinging limbs on
your door, placing a $5 plastic pumpkin in your stoop and calling it Halloween decor are gone.
Beautiful detailed candles, oversized scarecrows and authentic-looking creepy crawlers dominate Halloween designs as retailers shift the focus from entertainment to high-end home decor.
Designers try to inspire fun and festivity with rich colors and high-quality items that will remain fresh not only for the Halloween weekend, but also throughout the fall season.
Pottery Barn now carries a line of items Leigh Oshirak describes as "less juvenile" than those of the past. The quality of this season’s decor, including the most popular ghost candles ($24) and spider tea light holder ($21 for two), has been enhanced to match that of all item shoppers will find year round.
Z Gallerie’s items were inspired this season by the designers’ passion for color. Paper lanterns ($15) in lime and deep fuchsia offer a welcomed change from the traditional orange and black Halloween hues. The popular mosaic jack-o’-lantern votive holder ($8.95) produces a rich orange hue when a candle glows inside.
Both stores carry a variety of large, furry spiders and bats for a touch of holiday disgust. Z Gallerie’s black spider ($5.95), which can stand on all eight legs or hang from the ceiling, comes complete with red eyes for an additional, creepy detail.
Michaels arts and crafts stores provide the basics so customers can add a little more individuality to their Halloween-themed decor. Sandra Cornelius, assistant manager of Michaels at Power and McKellips roads in Mesa, said most customers come in looking for items that will last all season.
"People are buying anything that looks non-summer," Cornelius said. "Fall is very popular."
One of the biggest-selling items is a Styrofoam pumpkin, large or small, that can be hand carved in your own personal style.
This fake pumpkin looks like the real thing, but it is reusable and durable. Many people choose to fill them with fall-inspired floral designs and other items.
Life-size scarecrows are also this season’s hottest items for outside decor.